Dr. Franklin John Selvaraj

Dr. Franklin John Selvaraj

MBA, MS, MSc., MSc., PhD

Professor & HoD

Business Administration
AICTE ID: 1-7499068562

Biography

A transformational academic leader with 23 years of experience in higher education, research, and institutional development. Dual Ph.D. holder in Management and Psychology with advanced qualifications in Computer Science and Educational Management. Proven expertise in marketing analytics, AI applications, and faculty development, with over 95 publications, 9 books, and 4 patents bridging theory and practice. Former Principal at leading management institutions and organizer of international conferences across Asia and Europe, impacting thousands of students and faculty. Recognized with national awards, record‑setting HR conclaves, and CSR ventures that transformed academic ecosystems. Editorial board member for global journals, mentor to 20 Ph.D. scholars, and recipient of major research grants. Global exposure through academic collaborations and visits to 10+ countries. Research interests span AI in marketing promotion, IoT in retail supply chains, and augmented reality in consumer decision‑making. A visionary educator committed to excellence, innovation, and empowering institutions to achieve global benchmarks.

Academic Credentials

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Degree Specialization Institute University Year of Passing
Ph.D. Managemet Karunya Institute of Technology and Sciences Bharathiar University 2005
MBA Systems and Marketing Karunya Institute of Technology and Sciences Bharathiar University 2000
B.Sc. Computer Science Loyola Cllege, Chennai University of Madras 1998

Areas of Expertise

Neuro Psychology Business Analytics Neuro Marketing Neuro Linguistic Programming Marketing Research Branding Institution Building

Institutional Roles

Convener - Center for Faculty Development Convener - Institution Brand Promotion

Departmental Roles

Professor and Head Department of Management Studies